Rick Munarriz, The Motley Fool
Tue, July 7, 2026 astatine 10:07 AM CDT 5 min read
It's not the vacation buying season, but it's casual to spot wherefore Netflix (NASDAQ: NFLX) could consciousness similar Christmas successful July close now. Shares of the streaming video pioneer person fallen retired of favor, a opposition to the wide rising market.
This could beryllium an accidental arsenic we caput into net season. With its highly anticipated second-quarter results present little than 10 days away, Netflix's historically inexpensive valuation, and respective bidding wars for smaller media platforms implicit the past 2 years, it could beryllium a bully clip to binge-invest successful the starring premium player.
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1. Love Is Blind: Earnings play is present
There is nary azygous quarterly lawsuit that tin determination a banal arsenic consistently arsenic its net release, and investors person been circling the day of July 16 connected their calendars for weeks. Netflix volition beryllium 1 of the archetypal consumer-facing businesses to study caller financials this net season, and expectations are modest.
The $12.574 cardinal that Netflix was modeling for Q2 gross backmost successful April is simply a 13.5% increase, its weakest top-line determination successful much than a year. The $3.327 cardinal that Netflix sees connected the bottommost enactment represents an adjacent much disappointing 6.5% uptick. Slowing gross maturation and contracting operating and nett income margins aren't a bully look for a company.
The metallic lining present is that the banal already took a deed for that uninspiring outlook 3 months ago. Netflix shares tumbled 10% the time aft the institution posted anemic guidance successful mid-April. In a marketplace wherever tech stocks person been rallying implicit the past 3 months, Netflix has traded astir 30% little since announcing its poorly received first-quarter results.
Pessimism is already the default mounting heading into this captious fiscal update. When Netflix kept its full-year guidance unchanged aft exceeding its earlier first-quarter outlook, it implied a downward revision for the remaining 9 months of the year. Things tin get worse, but successful this depressed case, adjacent holding the enactment aboriginal this period would beryllium worthy a triumph lap.
2. Stranger Things: The banal is cheaper than you deliberation
Netflix banal hasn't conscionable been a dud implicit the past 3 months. The shares are down 41% implicit the past year. The show looks adjacent worse erstwhile you see the marketplace has risen 20% successful that time.

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