Collector car market being reshaped by new generation as online auctions surge

The collector car marketplace is evolving, with caller trends reshaping however enthusiasts bargain and merchantability classical cars.

Purchasing habits, auction formats, adjacent the types of cars commanding apical prices are shifting, caller information shows.

New investigation by Michigan-based automotive information and security institution Hagerty examined auction sales, purchaser demographics and high-end transactions crossed planetary markets implicit the past year.

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Online auctions extended their vantage successful 2025, selling much than 50,000 collector vehicles, up 6% from a twelvemonth earlier. 

Live auction measurement remained flat, astatine astir 21,000 vehicles, the aforesaid investigation said.

The collector car marketplace is shifting, with online auctions increasing past year, portion unrecorded auction income remained flat, according to Hagerty data. (Hagerty)

The highest-priced transaction successful the United States progressive a 2025 Ferrari Daytona SP3 astatine $26 million, followed by a 1961 Ferrari 250 California SWB astatine $25.3 million.

The displacement goes beyond wherever cars are sold; it besides reflects those who are buying them.

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Kenneth Ahn, president of Hagerty Marketplace, told Fox News Digital the collector car satellite is undergoing a generational handoff arsenic younger buyers participate the market.

Record-setting transactions bespeak a broader generational displacement successful the U.S. collector car market, according to caller analysis.  (Hagerty)

"While the wide planetary collector car auction marketplace — unrecorded and online combined — has remained comparatively level successful presumption of full transaction worth since 2022, we person been intimately pursuing respective absorbing changes occurring wrong that market," Ahn said.

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One of the biggest changes, helium said, is the increasing request for newer collectible vehicles, peculiarly modern supercars and alleged "youngtimer" models from the 1980s done aboriginal 2000s.

That inclination is progressively disposable successful apical sales, with newer supercars taking much high-dollar spots than before.

The planetary collector car marketplace has leveled off, but newer vehicles are progressively driving apical sales, according to Hagerty. (iStock)

Models similar the Ferrari F40 and F50, the Maserati MC12 and the Pagani Huayra are among the modern-era vehicles drafting beardown involvement from collectors.

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Hagerty information shows that portion modern cars are gaining momentum, top-tier classical cars proceed to bid beardown prices erstwhile rarity and information align.

There is increasing request for newer collectible vehicles. 

"Over the past 5 years, the mean property of seven-figure ($1M+) cars sold astatine auction has go astir 12 years newer," Ahn said.

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Looking ahead, semipermanent shifts successful ownership and wealthiness expected to unfold done 2048 are apt to signifier the adjacent epoch of collector cars, Ahn said.